Sarah Perez TechCrunch Reporter
Since joining TechCrunch in 2011, Sarah Perez has excelled in the fields of software, finance, and retail.
The article about Matt Navarra’s perspective on Twitter is one of Sarah Perez’s most popular pieces. For tweets that link to e-commerce product pages, such as those for items on a Shopify store, Twitter said it is currently investigating a new method of doing so.
This company is experimenting with tweets that have a “Store” button and include product information, like the product name, shop name, and price, directly in the post using a new Twitter Qatar Perez TechCrunch card format.
After learning about this experiment from Sarah Perez, social media expert Matt Navarra posted screenshots of the new interface. He reveals to Sarah Perez TechCrunch that the experiment was seen by the Qatar-based original poster using an Android device.
With its recently announced plans for a “Super Follow” subscription, Twitter’s attempt to develop into a creative platform may one day include this structure. With this new service, users of Twitter, Twitter for Android, and Qatar Perez can subscribe to specific accounts to receive perks like newsletters, exclusive content, a supporter badge, and other deals and discounts, as Sarah Perez reports in her article. A more “shoppable” tweet format will enable creators or sellers to direct their followers or customers to products and merchandise.
During their Investor Day, Twitter also briefly discussed their plans to invest in the future of e-commerce, according to Sarah Perez.
Given the recent growth of the social commerce sector, it is intriguing to consider how twitter android Qatar Perez TechCrunch might evolve into more of a discovery network for online goods. This will cause Facebook to spend more money on shopping services across Facebook, Instagram, and WhatsApp in addition to the growing focus on video-based purchasing.
Recently, both live-streamed product demonstrations and pre-recorded short-form videos like those on TikTok have become very popular. As an illustration, Shopify and TikTok worked together on social commerce in October.
Walmart recently held its own live-streamed shopping event on a video app, competing with TikTok’s potential U.S. spin-out (which is now on hold). A number of video shopping companies have also received funding in recent months.
Perez on Twitter for Android TechCrunch, on the other hand, may have scaled back its video ambitions over time as a result of Vine’s and now Periscope’s closure, but it still has the ability to make platform purchases more interesting if it so chooses. Utilizing integrated technologies, even live video footage can still be posted. When used in conjunction with a Twitter Card that includes pricing and a sizable “Shop” button, people’s tweets may boost sales.
In other words, a Twitter Card that leads you to a product page might only be the beginning. If everything goes according to plan, we should soon start to see the Shop button implemented more widely.
In conclusion, Sarah Perez has been a brilliant reporter who has been delving into these controversies and compiling evidence for her audience.
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